Media Two Interactive

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Category: Media

Melissa Ilardi

Optimize Shmoptimize

“We are making optimizations” You may hear your agency or sales rep say these words and you don’t think twice about what that actually means.

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Seth Hargrave

Know Your Damn Role

If I had a nickel for every time a media partner wanted to discuss how great their CPA was, or how wonderful a campaign was

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Michael Hubbard

Digital Media Viewability

Digital media viewability was defined by the IAB was a bad thing or a good thing.  At the time, nobody had any clue – yet

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Heather Morrison


No, I’m not talking about a steamy love scene on some soap opera that pushes the boundaries of what is acceptable imagery on prime time

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