Media Insights – Page 3 – Media Two Interactive

Media Insights

Keep up to date with our latest news, insights, and projects

<img width="2048" height="1365" src="https://www.mediatwo.net/wp-content/uploads/2019/06/DSC07614.jpg" class="attachment-full size-full" alt="" srcset="https://www.mediatwo.net/wp-content/uploads/2019/06/DSC07614.jpg 2048w, https://www.mediatwo.net/wp-content/uploads/2019/06/DSC07614-300x200.jpg 300w, https://www.mediatwo.net/wp-content/uploads/2019/06/DSC07614-768x512.jpg 768w, https://www.mediatwo.net/wp-content/uploads/2019/06/DSC07614-1024x683.jpg 1024w" sizes="(max-width: 2048px) 100vw, 2048px" />

Now That’s Delivery

I was reading a MediaPost article last week about a robot being developed by Ford that will walk packages up to the front door, which …

<img width="1484" height="994" src="https://www.mediatwo.net/wp-content/uploads/2019/05/S5O245DQ7II6TEZRGC6FQNXURY.jpg" class="attachment-full size-full" alt="" srcset="https://www.mediatwo.net/wp-content/uploads/2019/05/S5O245DQ7II6TEZRGC6FQNXURY.jpg 1484w, https://www.mediatwo.net/wp-content/uploads/2019/05/S5O245DQ7II6TEZRGC6FQNXURY-300x201.jpg 300w, https://www.mediatwo.net/wp-content/uploads/2019/05/S5O245DQ7II6TEZRGC6FQNXURY-768x514.jpg 768w, https://www.mediatwo.net/wp-content/uploads/2019/05/S5O245DQ7II6TEZRGC6FQNXURY-1024x686.jpg 1024w" sizes="(max-width: 1484px) 100vw, 1484px" />

Google’s Annual Sales Pitch

Last week, Google hosted its annual Google Marketing Live where marketers from around the globe flock to the search capital of the world at Summit …

<img width="2048" height="744" src="https://www.mediatwo.net/wp-content/uploads/2019/07/DSC07409.jpg" class="attachment-full size-full" alt="" srcset="https://www.mediatwo.net/wp-content/uploads/2019/07/DSC07409.jpg 2048w, https://www.mediatwo.net/wp-content/uploads/2019/07/DSC07409-300x109.jpg 300w, https://www.mediatwo.net/wp-content/uploads/2019/07/DSC07409-768x279.jpg 768w, https://www.mediatwo.net/wp-content/uploads/2019/07/DSC07409-1024x372.jpg 1024w" sizes="(max-width: 2048px) 100vw, 2048px" />

How Does Your Agency Staff Your Account?

I was scrolling through the black hole known as my Instagram feed and stumbled across this video: [youtube https://www.youtube.com/watch?v=s5f8hjzxmkA&w=560&h=315] It struck a chord. Three professional …

<img width="315" height="160" src="https://www.mediatwo.net/wp-content/uploads/2019/04/download-5.png" class="attachment-full size-full" alt="" srcset="https://www.mediatwo.net/wp-content/uploads/2019/04/download-5.png 315w, https://www.mediatwo.net/wp-content/uploads/2019/04/download-5-300x152.png 300w" sizes="(max-width: 315px) 100vw, 315px" />

Spoiler Alert: Media Industry Lacking Training

According to a recent survey poll of 150 marketing, media and agency executives by ID Comms, their “Global Media Training Report” finds that 71% or …

<img width="1024" height="483" src="https://www.mediatwo.net/wp-content/uploads/2019/03/SPA-1024x483.png" class="attachment-full size-full" alt="" srcset="https://www.mediatwo.net/wp-content/uploads/2019/03/SPA-1024x483.png 1024w, https://www.mediatwo.net/wp-content/uploads/2019/03/SPA-1024x483-300x142.png 300w, https://www.mediatwo.net/wp-content/uploads/2019/03/SPA-1024x483-768x362.png 768w" sizes="(max-width: 1024px) 100vw, 1024px" />

What Does Unified First Price Auction Mean to a Marketer?

Some of you may have heard Google’s programmatic offering Google Ad Manager (formerly DBM) is making a move to “simplify their bidding process”. The announcement …