#TBT – Throwback to eight years ago – check out this article on iMedia Connection that was written by Media Two CEO, Michael Hubbard, about how we approach paid search!
Media Two has been shaping the digital advertising landscape for almost 20 years by defining and adapting the way we approach media buying. Part of the reason behind our success is that we take a holistic look at how media is consumed, and more importantly, how those consumption trends drive conversions – media elements are not consumed in a silo so why would we buy them that way?
Despite being eight years old, this article summarizes some of the best practices that we still implement with our search engine marketing campaigns today. 
The Secret To Paid Search #TBT
#TBT – Throwback to eight years ago – check out this article on iMedia Connection that was written by Media Two CEO, Michael Hubbard, about how we approach paid search!
Media Two has been shaping the digital advertising landscape for almost 20 years by defining and adapting the way we approach media buying. Part of the reason behind our success is that we take a holistic look at how media is consumed, and more importantly, how those consumption trends drive conversions – media elements are not consumed in a silo so why would we buy them that way?
Despite being eight years old, this article summarizes some of the best practices that we still implement with our search engine marketing campaigns today. 
