Media Two Interactive

Month: February 2017

Attribution 101 – What the heck are we talking about?

Most of us have heard the old John Wanamaker quote, “Half the money I spend on advertising is wasted; the trouble is I don’t know which half.”  It’s been over a hundred years since those words were first uttered, yet for some reason the advertising industry still struggles with the same familiar challenge. For the …

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The Secret To Paid Search #TBT

#TBT – Throwback to eight years ago – check out this article on iMedia Connection that was written by Media Two CEO, Michael Hubbard, about how we approach paid search! Media Two has been shaping the digital advertising landscape for almost 20 years by defining and adapting the way we approach media buying. Part of the reason …

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